Refusing to allow his lack of an academic background in fashion stop him from creating the clothing label he’d aspired to have since age 15, Emay quit his part time job in 2016, took his last paycheque and invested it all into founding Jehucal. Inspired by his inability to afford the clothes he wanted when he was younger, frustration with most clothes not fitting him properly and simply not wanting to look back in 30 years and say, “What if?”.
Emay spent the first 3 years studying the game, learning about producing clothes, printing techniques, how to execute his ideas in the best way and finishing his degree at university, before finally setting the compass for what is now known today as Jehucal.
Welcome to Till Forever.
The Jehu-cal bag family is growing, we’re happy to introduce the size small Jehu-cal ‘Mirrors’ Bag, the perfect everyday bag for all to enjoy.
Practicality is a fundamental part of the Jehu-cal design process and this remains true for the Jehu-cal ‘Mirrors’ Bag that is packed with functionality at its’ small size.
Hit the link below to get yours.
The Till Forever Trackset is the perfect example of why Jehucal is renowned for the quality of our garments, we would rather take months to develop a product that meets our quality standards than rush to put out something quickly for quick cash.
The Till Forever trackset has been in development since 2019 and boasts some of Jehucal's finest tailoring to date. The Till Forever trackset is available online now in three colourways, Midnight Navy, Pebble Grey and Biscoff Brown.